If your dog has had a hard day chasing squirrels and he’s a little bummed out because he didn’t catch the little rodent, you’ll want to do everything you can to lift his mood. Of course, you could just give him a dog biscuit, but that would be too logical. So, what are the options, you’re wondering? Why not create his own playlist on Spotify, and let him drift into dreamland listening to pet approved music? And while you’re at it, make your own playlist for when you enjoy online casino games and Fido is fast asleep beside you!
Yes, we’re serious. Spotify is launching an update that will allow you to create customised playlists for your pet. Have we ever noticed our pets enjoying particular music? Not really, but maybe we need to pay a bit more attention!
Mad Humans And Pets
Before we get to the actual new option in Spotify, let’s first take a look at a few interesting statistics. It seems that a survey was conducted, and 5,000 music streamers were questioned about how they interact with their pets. Specifically in terms of music.
The survey revealed an embarrassing few titbits of information, which do more or less justify the new Spotify feature. Though, as far as we can tell, the Spotify function is far more based around making mad pet owners happy, rather than the pets themselves. Most of the pets in the following statistics probably hide their heads in shame for their owners.
- Apparently 71% of pet owners play music for their pets. There were no details on if the pets indicated they like it.
- 8 out of 10 pet owners surveyed believed that their pets liked the music.
- 69% of pet owners sing to their pets. It is around about at this point that we believe pets are experts at holding back raucous laughter.
- 57% of pet owners dance with their pets. Okay, fair enough. We will confess that we’ve forced our pets into dancing once or twice.
- A stunning 1 in 5 pet owners surveyed named their pet after a famous musician. The top 5 names in this genre are Bob Marley, Elvis, Freddie Mercury, Bowie, and Ozzy.
- One last statistic just too really get the embarrassment levels into the stratosphere. 53% of the pet owners surveyed said that they would choose their pet over their partner if forced to make the decision. Actually, we agree with this one as well, but don’t tell them!
How Does It Work?
So now that the embarrassing part is out of the way, let’s take a look at this new Spotify feature. A user simply has to visit Spotify.com/pets in order to kick things off. You’ll then be asked to choose your pet, and the options given are a bird, a hamster, an iguana, a cat, or a dog. We find this list very limited, and frankly very exclusionary. It’s #rarepetshaming at its optimum, and the tarantula owners are certainly going to have a field day with this one…
You will then be asked to give more details about your pet, namely if they are shy, friendly, relaxed, energetic, and other such things. With this vital information, the music generator will be able to perform a complicated algorithm, drawing on decades of detailed pet research, in order to spit up results. Actually; it will probably just play a predetermined set of songs already selected.
You will then be asked for your pet’s name, and a photo of said animal. Hey presto! Your pet now has a Spotify profile.
Does It Work?
So, does it work? In terms of music being played, and your pet hearing it? Most certainly. As to whether pets really do hear music, and enjoy that music, we honestly couldn’t give a realistic answer. But there is still a very high chance we personally will still sing and dance with our pets for the foreseeable future. This process will be made significantly more agreeable, given that it is approved by Spotify. In all seriousness, as far as we can tell, the feature by Spotify was likely added as a publicity stunt. Spotify struggle to stand apart from other music streaming services like Deezer or Apple Music, and this likely seemed like a good way to drum up publicity. Whether Fido and Fluffy will agree, we may never know!